Lexus to boost its desirability with RC concept-to-reality coupe

Lexus debuts RC concept-to-reality coupe.

The all-new RC coupe by luxury Japanese car company Lexus will make its world debut at the Tokyo Motor Show on Nov. 20,2013. Two RC models described as “concept-to-reality” coupe will be displayed at the Tokyo Motor Show – RC 350 with a 3.5-liter V6 engine, and the RC 300h hybrid with a 2.5-liter engine.

The RC line brings to life the luxury marque’s focus on emotional appeal through a dynamic and alluring two-door coupe. It has been developed to raise the brand’s profile with a broader audience and new-to-Lexus customers.

Lexus designers have infused the RC design with deeply contoured lines never before seen in the Lexus line-up. They have integrated the widest and lowest application yet seen of the Lexus spindle grille. A new Lexus painting process that uses multiple layers of clear and deeper-colored coating brings the RC coupe to life with a brighter and more contrasting shade, especially on the racy red exterior.

Highly acclaimed sport concept vehicles have greatly influenced the interior of the RC coupe, with maximum use of contrasting colors, materials and lighting. A purpose-built Lexus-first lighting package provides a great sense of occasion, with illumination that reflects upwards, rather than downwards, to envelop the interior. High contrast interior trim, including a new tone called Clove, emphasize design lines and accentuate the elegant cabin. Genuine shimamoku wood highlights – the result of an intense, layered wood production technique refined by Lexus – are used to emphasize the surrounding trim.

The driver’s cockpit is divided into operational and display zones. The upper zone houses the instrument panel and a seven-inch navigation screen while a layered center console integrates a new Lexus first Remote Touch Interface.

Important for a coupe, the seats utilize an integrated foaming construction method – much like the molding of racing seats – to ensure optimum occupant comfort and support.