Launched in 1954 and awarded every second year, the ADI Compasso d’Oro is the oldest and most authoritative international industrial design prize with finalists selected by the ADI’s Permanent Design Observatory, which is comprised of experts, designers, critics, historians and specialist journalists. Just 11 cars have ever received the Compasso d’Oro in its long history, of which three are Ferraris: the F12berlinetta in 2014, la FXX K in 2016 and now the Ferrari Monza SP1.
@Ferrari Monza SP1
The first in the Prancing Horse’s Icona series takes the prestigious design award.
The Ferrari Monza SP1 has won the prestigious Compasso d’Oro (Golden Compass), one of the most sought-after awards in the industrial design world. The Monza SP1 was one of 18 design products to receive the Compasso d’Oro at today’s prize-giving ceremony. This unique car is inspired by legendary Ferrari racing barchettas.
The ADI (Industrial Design Association) jury chose the Monza SP1 because of “its ability to project itself into the future and draw on the legacy of memory without ever feeling vintage”. Sporting the very best technologies available today, the car is a limited-edition special that is the first in anentirely new segment called ‘Icona’ inspired by the most evocative Ferraris of the 1950s.
Aimed at dedicated clients and collectors, the Monza SP1 references the Ferrari racing barchettas of the past, not least the 1948 166 MM, which originally inspired the name ‘barchetta’, and the iconic 750 Monza and 860 Monza. Designed with the sole aim of winning, these uncompromising models helped build the Ferrari legend in the 1950s by delivering numerous victories in the World Sports Car Championship. The Ferrari Monza SP1 was designed as an uncompromising single-seat road car that offers a truly unique experience behind the wheel.
