Even more Pleasing: Harry Styles Officially Entered the fragrance space
Singer Harry Styles’ beauty brand, Pleasing, is releasing it’s debut collection of fragrances. But don’t expect a note of watermelon sugar here. a sensory experience that’s redefining what it means to be, well, pleasingly captivating.
A sensory experience that’s redefining what it means to be, well, pleasingly captivating.
In a move that has fans screaming ‘watermelon sugar high,’ Harry Styles has officially dipped his toes, or perhaps we should say, his nose, into the fragrance and beauty space with the launch of Pleasing, a brand that promises to redefine what it means to smell and look pleasingly sensational.
Forget everything you thought you knew about celebrity fragrances – Pleasing is not your typical whiff of watermelon sugar. No, this is a whole new olfactory symphony.
The Corner Shop: Where Pleasing Dreams Come True
To celebrate the debut collection of fragrances, Pleasing has set up shop – quite literally. The Corner Shop, located in the heart of Selfridges London, is a theatre-inspired pop-up that promises an experience beyond your wildest scent-filled dreams.
The tagline says it all: ‘Find your Pleasing.’ It’s an open invitation to dive headfirst into Pleasing’s universe of playful beauty products and vibrant clothing. This month, the Corner Shop is ground zero for Pleasing enthusiasts, featuring the exclusive launch of three fragrances: ‘Bright, Hot,’ ‘Rivulets,’ and ‘Closeness.’ Can’t make it to London? No problem – the fragrances will be available online soon, ensuring everyone can find their Pleasing.
@Pleasing by Harry Styles
A Pleasing Performance Beyond the Stage
To add a touch of theatrical magic to this holiday season, Pleasing has concocted an interactive Corner Shop space, taking inspiration from the theatre. Drawers reveal an array of Pleasing nail polishes, including new exclusive shades. ‘Ticket’ booths allow you to sample the fragrances, providing a multisensory experience as you receive a paper ticket spritzed with the scent. The Corner Shop isn’t just about scents – discover new colors and styles of Pleasing’s beloved sweatshirts, jogging bottoms, socks, and hats, along with beauty products like the Everybody Oil and Big Lip balm. And for those who want their living space to smell just as Pleasing, each fragrance is available as a scented candle.
Up Close and Personal with Pleasing Scents
Collaborating with fragrance house Robertet, Pleasing has crafted scents that are the epitome of everything the brand stands for – fresh, imaginative, and just a little cheeky. ‘Bright, Hot’ feels like basking in the sun on an endless afternoon, while ‘Rivulets’ captures the essence of a golden-hour encounter with an enigmatic stranger. ‘Closeness’ transports you to the intimacy of a tropical night, charged with hot breezes and sensuality. The bottle design, with its curved base that rocks gently back and forth, represents the perpetual motion of the creative mind drifting into a dream-filled sleep.
Even More Pleasing Surprises
What’s a show without entertainment? The Corner Shop has invited special performers to keep the Pleasing vibes alive. And because it’s Showtime!, custom-made confectionery is up for grabs, ensuring your taste buds join in on the Pleasing party. To sweeten the deal, Selfridges is throwing in a complimentary Pleasing tote bag that corresponds to the fragrance you choose – because shopping for Pleasure should be, well, pleasing.
Pleasing brand print cotton jersey jogging bottoms; @Pleasing by Harry Styles @Selfridges
