Spring – summer 2013 will bring for luxury shoe label Jimmy Choo a capsule collection made in collaboration with contemporary artist Rob Pruitt, known for pop art-influenced work amd a playful style.
“We were captivated by Pruitt’s energy, his computer screen use of colour and the festive exuberance of his prints and materials; there were elements in his work that reminded us in subtle ways of the Jimmy Choo design iconography,” Jimmy Choo creative directors Sandra Choi and Simon Holloway said.
“There were elements in his work that reminded us in subtle ways of the Jimmy Choo design iconography. We sensed that Rob’s twist on Jimmy Choo glamour would yield something very collectable and uniquely beautiful.”
Rob Pruitt gained notoriety with glittery panda paintings and creating the Guggenheim Art Awards. In 2011 the artist unveiled a statue of Andy Warhol in Union Square, New York.
Pruitt’s style will be printed to shoes, handbags, and small leather accessories, an offering that will be available in Jimmy Choo boutiques in November 2012.
Jimmy Choo has collaborated in the past with contemporary artists like Nan Goldin, Marilyn Minter and Richard Phillips.