Kate Moss is the Brigitte Bardot of today.
Luxury haircare brand Kerastase marks the one year anniversary of Couture Styling, the brand’s luxury styling collection with supermodel and style icon Kate Moss and a new campaign featuring Brigitte Bardot “mussed-up” 60’s look. According to Moss, “just with hairstyles I can change my personality, I don’t really need to change the color anymore.”
Inspired by the “perfectly imperfect” look, Kerastase’s newest Couture Styling collection re-invent highly sophisticated “un-styled styles” reminiscent of Brigitte Bardot’s untamed mane or the flowing waves of the Studio 54 era. For the shoot, Kate’s hair was styled by Kerastase Artistic Director, famed hairdresser and close personal friend, Luigi Murenu.
“The Brigitte Bardot “mussed-up” 60’s look is both quintessentially French and completely universal. Kate Moss is the Brigitte Bardot of today,” says Murenu. “She epitomizes the freedom that every woman wants.” The campaign was photographed by Solve Sundbo in Paris.
The newest Couture Styling products include Laque Noire, a micro-diffusion finishing spray, V.I.P., a texturizing spray and Baume Double Je, an extra workable defining balm.