N°1 De CHANEL – the new holistic beauty line from Chanel bets on Red Camellia

 

Nature’s intelligence is unsurpassable and has influenced the CHANEL vision of skincare since the very beginning. Its intelligence is also what led to the creation of a new generation of eco-responsible, holistic, anti-aging beauty products, including skincare, makeup, and a fragrance mist: N°1 DE CHANEL. At the heart of this new holistic beauty line is red camellia extract and its unique revitalizing power.

The red camellia is a flower unlike any other and the key ingredient in N°1 DE CHANEL. A flower with revitalizing powers, whose extraordinary energy gives it enduring youth. CHANEL Research has harnessed the power of the red camellia, which targets stage N°1 of the skin aging process.

“The N°1 DE CHANEL line improves skin quality: wrinkles are diminished by 25%, pores look 25% tighter, the skin’s elasticity is increased by 25%, skin feels 81% more comfortable and appears 54% more radiant.” – CHANEL Research.

The N°1 DE CHANEL revitalising foundation protects skin from environmental aggressors and creates an even complexion. L’Eau Rouge scents, refreshes and energises, making skin look radiant and feel hydrated. L’Eau Rouge can be worn like a perfume, on its own or before your signature scent, or as a fragrance mist. Spray onto the body and décolleté to enjoy its refreshing and invigorating benefits, and to awaken the senses.

The Serum N°1 DE CHANEL acts on the appearance of the signs of aging during N°1 stage of skin aging.

Concentrated with red camellia extract, an active ingredient that supports the skin’s vitality, the N°1 DE CHANEL serum absorbs quickly into the skin and works to combat external aggressors that are present in urban environments.

Its formula contains 95% naturally derived ingredients and 76% camellia-derived ingredients. Immediately after application, the skin appears healthier (+30%) and better protected from environmental aggressors (+32%). After one month, wrinkles appear diminished (-24%), the skin’s elasticity is improved (+17%) and the complexion looks more radiant (+17%).

– Red camellia extract supports the vitality of the skin. It protects against oxidation in the skin caused by urban pollution, for an anti-aging effect that prevents and corrects the appearance of the 5 signs of aging.

– Camellia water leaves the skin feeling fresh.

“N°1 DE CHANEL is a beauty line that seeks to minimise its environmental impact with formulas that contain up to 97% naturally derived ingredients and 76% camellia-derived ingredients. They have been tested on all skin types, even sensitive skin. All packaging has been designed with sustainability in mind,” says Chanel.

CHANEL has developed LE GESTE REVITALISANT N°1 DE CHANEL, a specific application method designed to improve the effectiveness of the serum. Turn the cap of the face serum anti-clockwise and dispense the perfect amount of product with the auto-fill dropper. Smooth the product over the entire face and décolleté. Then, use your thumbs and index fingers to perform “”pinch and twist”” movements from the jaw up to the ears, then from the corners of the mouth to the ears and from the sides of the nose to the ears. Repeat these pinching movements on the décolleté. Follow with the N°1 DE CHANEL cream in the morning and evening.