Bang & Olufsen, the Danish manufacturer of high-end audio and video products, opened a new 2950 square foot showroom in Los Angeles, the fourth B&O store to open in Los Angeles and the first showroom to open with MIR Audio – a locally owned audio and video retail provider.
The Bang & Olufsen MIR Audio showroom will provide the complete Bang & Olufsen product portfolio in addition to the newly launched sister brand – B&O PLAY – that offers portable, entry-level products that accentuate the hallmark B&O competencies of superior sound performance and strong design aesthetics. Bang & Olufsen MIR Audio will also be one of the first US showrooms to feature the newly launched BeoPlay A9, the premium active speaker system from B&O PLAY that features a powerful wireless sound experience, original and provocative design, flexible placement options and intuitive, “invisible” operation.
“Over the past eighty-seven years, Bang & Olufsen has become an icon of performance and design excellence,” states Zean Nielsen, President of Bang & Olufsen America, Inc. “We are happy to extend our company’s tradition to our new partners with MIR Audio and we are confident their extensive experience in the a/v, custom installation business will complement the world renowned Bang & Olufsen product portfolio and resonate with our dedicated brand enthusiasts in the greater Los Angeles area.”