At this year’s Art Basel in Hong Kong (March 24 – 26, 2016), Sennheiser presented an artistic vision to #ShapeTheFutureofAudio.
Audio specialist Sennheiser is one of the world’s leading manufacturers of headphones, microphones and wireless transmission systems. Sennheiser’s culture of innovation has resulted in iconic, era-defining products. With the launch of the new Sennheiser HE 1 last year, Germany-based company have created the best headphones in the world.
Continuously challenging the status quo in audio, Sennheiser presented its vision to Shape the Future of Audio at Art Basel Hong Kong, the prestigious international series of art fairs.
At the Future Sound Cube, visitors were able to journey into the ultimate experience of sound, they immersed in an innovative 3D audio world unlike anything they have encountered before – and got a rare chance to listen to the world’s best headphones, the new Sennheiser HE1, successor to the legendary Orpheus. Sennheiser also launched the Future Audio Artists Program to bring to life new works from some of the world’s most exciting sound artists.
The future generation of sound artists
Continuing the audio specialist’s partnership with artistic visionaries, Sennheiser launched the Future Audio Artists Program at Art Basel, a new initiative to support some of the world’s most exciting sound artists. The Future Audio Artists Program will be steered by a highly influential jury of curators and collectors, appointed by Jenny Falckenberg, founder of Hamburg art agency ‘Unique Art Concepts’. Including art-world luminaries such as Prof. Dr. h.c. Walter Smerling and Daniela Hinrichs, as well the personal involvement of Daniel Sennheiser, the program will provide ambitious sound artists with a platform to present their interpretation of the Future of Audio.
As well as the thrilling experience of the groundbreaking Sennheiser HE 1, the Future Sound Cube offered visitors the opportunity to engage with video installations from several of the visionary artists that Sennheiser has partnered with over recent years. Works from artists including Nigel Stanford and Nik Nowak were presented in the unique environment and made all the more vivid thanks to the unprecedented immersive three-dimensional sound experience created by the 9.1 AMBEO speaker installation. “AMBEO offers a truly new dimension to audio, utterly transforming sound in space,” said Dr Andreas Sennheiser.
“Art Basel is the perfect stage for this unique sensation – just as walking into a gallery creates a sense of immersion into art, AMBEO lets you inhabit a spatial audio experience. This is a striking difference and a step forward in audio that compares to the evolution from mono to stereo.”
The Future Sound Cube will be continuing its journey beyond Art Basel’s shows in Hong Kong, Basel and Miami Beach and can be experienced at global events including prolight+sound, HIGH END and IFA.