New Ginori Domus Brings Art Into Everyday Life And Everyday Life Into Art

Ginori extends into luxury tableware and giftware.

The new home furnishing collection will be officially presented during 2023 Milano Design Week/ Salone del Mobile Milano.

Ginori Domus collection represents a perfect combination of contemporary design, traditional Italian craftsmanship and the highest quality materials, resulting in an exclusive and prestigious furnishing experience.

Ginori 1735, one of the world’s leading Italian brands in pure porcelain, launches Domus home collection.

Acknowledged internationally as one of the highest Italian expressions of pure porcelain and design, Ginori 1735 now chooses to extend its product offering with lamps, furnishings, and fabrics. Crystalware and cutlery complete the new Domus collection.

Result of a creative process requiring over three years of research and designed by Luca Nichetto, the new Ginori Domus consists of luxury lamps, furnishings, and fabrics, produced in collaboration with expert craftsmen and two prestigious partners of the ilk of Barovier&Toso and Rubelli, chosen for their mastery and shared creative philosophy.

The Domus creations are “statement pieces” that stand out for their visual impact and, due to their originality, innovative design, and unusual combination of material, become protagonists of the environment in which they are placed.

With Domus, Ginori 1735 aims to consolidate its global brand positioning and to innovate while remaining faithful to its identity and almost three centuries of history: in fact, the new project stems from the minds, hearts and hands that have married an immense passion for the grace and purity of porcelain which, for Ginori 1735, is no mere material but rather an attitude, the desire and the pleasure to bring the Maison into everyday life.

LaVenus lounge chair, the Dulcis armchair and pouf, the LaTour cabinet, and the Optique coffee table are the interior designs proposed by Luca Nichetto. Instead, the Trinitas and Sideris table lamps and the Conterie floor lamp are lighting fixtures created in collaboration with Barovier&Toso. Finally, the jacquard fabrics (Oriente Italiano, Sagitta, Saia and Ondori), with their nod to famous decorations at the Manifattura are the result of an eclectic mix of art, fashion, and design, created thanks to the collaboration with Rubelli. To complete the collection lead-free crystalware and cutlery, in which emotion and functionality merge to create the mise en place unique.