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2LUXURY2.COM

International luxury lifestyle magazine for affluent audience.Since 2009

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  • Art, Automotive, Aviation, Beauty, Business, DRIVE, Fashion, Gifts, Gourmet, Hi Tech, Holiday, LUST, Pets, Real Estate, SHELTER, Sport & Health, Watches|Jewelry, Yachts

    Beauty Wins and Watches Lose as Chinese Shoppers Get Picky with Their Purses

  • Art, Automotive, Aviation, Beauty, Business, Cigars & Spirits, Design, DRIVE, Fashion, Gifts, Gourmet, Hi Tech, Holiday, LUST, Pets, Real Estate, SHELTER, Sport & Health, Watches|Jewelry, Yachts

    30 Big Luxury Stories Shaping 2026 – With A Raised Eyebrow And A Smile

  • Design, Hi Tech

    The “Zero Labor” Manor: Luxury’s New Robotic Resident

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THE CONNOISSEUR’S CHOICE><
  • From Fifth Avenue Deals to AI Gems as Kering Future Proofs Its Portfolio

    From Fifth Avenue Deals to AI Gems as Kering Future Proofs Its Portfolio

  • Showroom or Sci-Fi? Faraday Future Wants Your Local Car Dealer to Sell You a Robot Bestie

    Showroom or Sci-Fi? Faraday Future Wants Your Local Car Dealer to Sell You a Robot Bestie

  • The Ultimate Guide to Luxury HVAC Systems: Smart Climate Control for High- End Home

    The Ultimate Guide to Luxury HVAC Systems: Smart Climate Control for High- End Home

  • 30 Big Luxury Stories Shaping 2026 – With A Raised Eyebrow And A Smile

    30 Big Luxury Stories Shaping 2026 – With A Raised Eyebrow And A Smile

  • Why Chanel, Louis Vuitton, and Bentley are betting on Gakpo, Edebiri and A$AP Rocky

    Why Chanel, Louis Vuitton, and Bentley are betting on Gakpo, Edebiri and A$AP Rocky

  • Luxury Adrift. Hardly. Why the Star Princess is the Most Fashionable Zip Code on the Ocean

    Luxury Adrift. Hardly. Why the Star Princess is the Most Fashionable Zip Code on the Ocean

LUST
From Fifth Avenue Deals to AI Gems as Kering Future Proofs Its Portfolio

From Fifth Avenue Deals to AI Gems as Kering Future Proofs Its Portfolio

Kering is quietly sketching out its next luxury chapter, and the latest announcements draw a clear picture: heavier bets on

  • Spider Silk and Origami Suits Lead Balenciaga into a High Tech Spring 2026
    Spider Silk and Origami Suits Lead Balenciaga into a High Tech Spring 2026
  • Guerlain Turns Couture Denim Scraps into the Must Have Lipstick Accessory of the Season
    Guerlain Turns Couture Denim Scraps into the Must Have Lipstick Accessory of the Season
  • Viktor&Rolf Bets on Gavin Casalegno to Keep Spicebomb Relevant
    Viktor&Rolf Bets on Gavin Casalegno to Keep Spicebomb Relevant
DRIVE
Showroom or Sci-Fi? Faraday Future Wants Your Local Car Dealer to Sell You a Robot Bestie

Showroom or Sci-Fi? Faraday Future Wants Your Local Car Dealer to Sell You a Robot Bestie

Faraday Future, better known (and often side‑eyed) for its long‑promised luxury EVs, has just tried a hard rebrand in Las

  • Pininfarina Style Meets Electric Serenity in the VinFast VF 9
    Pininfarina Style Meets Electric Serenity in the VinFast VF 9
  • Sailors, Start Your Batteries – Atlas Unveils the 26,000-Ton “Eco-Wagon” of the Seas
    Sailors, Start Your Batteries – Atlas Unveils the 26,000-Ton “Eco-Wagon” of the Seas
  • The Electric Geometry: A New Architecture of Power
    The Electric Geometry: A New Architecture of Power
SHELTER
A Cuban Thoroughbred for the Ultimate Lunar New Year Trophy

A Cuban Thoroughbred for the Ultimate Lunar New Year Trophy

If you’ve ever felt that your humidor was missing a certain “indomitable spirit,” Habanos, S.A. has just provided the remedy.

  • From Fifth Avenue Deals to AI Gems as Kering Future Proofs Its Portfolio
    From Fifth Avenue Deals to AI Gems as Kering Future Proofs Its Portfolio
  • Showroom or Sci-Fi? Faraday Future Wants Your Local Car Dealer to Sell You a Robot Bestie
    Showroom or Sci-Fi? Faraday Future Wants Your Local Car Dealer to Sell You a Robot Bestie
  • The Ultimate Guide to Luxury HVAC Systems: Smart Climate Control for High- End Home
    The Ultimate Guide to Luxury HVAC Systems: Smart Climate Control for High- End Home
ESCAPE
The Ultimate Guide to Luxury HVAC Systems: Smart Climate Control for High- End Home

The Ultimate Guide to Luxury HVAC Systems: Smart Climate Control for High- End Home

Luxury homeowners expect more than basic heating and cooling. Today’s high-end HVAC systems offer sophisticated climate control, whisper-quiet operation, superior

  • How High-End Developments Use Design to Increase Property Value
    How High-End Developments Use Design to Increase Property Value
  • Retail’s New Axis: Volatility and the Rise of the Second Tier
    Retail’s New Axis: Volatility and the Rise of the Second Tier
  • Belgian Retail Shock: The +5% Surge in Bruges & Hasselt
    Belgian Retail Shock: The +5% Surge in Bruges & Hasselt
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