Search results for: “fragrance”
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The Fragrance Day 2022 to Galvanize Beauty Industry
As Spring 2022 dawns with continued uncertainty and ever-evolving changes to the global landscape, there is renewed optimism, creativity and innovation in the multi-billion-dollar fragrance industry. The Fragrance Day event, launched in 2018, is presented annually by The Fragrance Foundation on March 21. Introducing consumers everywhere to the transformative power of fragrance, The Fragrance…
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Soul-hitting scents: To really stand out from the crowd, fragrances need to do more than just smell good
Today’s fragrances must tell a story, reflect our individuality, and stir emotions – be it empowerment, comfort or sensuality. To explore the relationship between emotion and fragrance, and understand what goes into creating the most captivating, soul-hitting scents of today, Selfridges’ beauty experts spoke to some of the greatest names in fragrance about their most…
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Estée Lauder launches First Luxury Fragrance Collection with ScentCapture Fragrance Extender technology
Estée Lauder‘s first Luxury Fragrance Collection introduces a new world of scents inspired by the wonder of nature’s most breathtaking moments. The 8 exquisite fragrances are crafted with unique ingredients and designed to heighten your senses while illuminating your mood for up to 12 hours. Estée Lauder says that you should let your mind imagine…
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Maison Francis Kurkdjian debuts first Holiday Fragrance Pop-Up
Maison Francis Kurkdjian Debuts Merry Go-Round the World! Holiday Pop-Up at Neiman Marcus. The New Immersive In-Store Experience and Activations Launch at Neiman Marcus NorthPark Center. Neiman Marcus unveiled the first 2021 Maison Francis Kurkdjian Holiday Fragrance Pop-Up for fans to celebrate big, give big, and love even bigger this holiday season through this…
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Brioni presents the second opus in its fragrance wardrobe
Brioni launches Eau The Parfum Intense in a sleek, eco-responsible glass bottle. It is the ultimate signature of masculine elegance. A blend of nonchalant Roman chic and peerless Italian know-how. Seen on red carpets throughout the world, the luxury House’s legendary tuxedos have sealed its reputation as the prime evening wear destination for men…
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Refik Anadol unveils Serpenti – the first ever digital sculpture and AI-imagined fragrance done for a luxury house
Bvlgari celebrates Serpenti in sculpture artwork created using dynamic, three-dimensional AI data. Italian luxury house Bvlgari continues the Serpenti Metamorphosis exhibition inaugurated during Milan Design Week, featuring a captivating installation by multimedia artist Refik Anadol, created using artificial intelligence. The digital sculpture – the fist ever done for a luxury house – is…