Festivals, flights and fulfilment: welcome to the post-digital world
However well-connected it makes us, cyberspace is lonely. That’s why, more and more, we are looking for live experiences
However well-connected it makes us, cyberspace is lonely. That’s why, more and more, we are looking for live experiences
Social media offer companies new ways of interacting with their customers, but few have got to grips with it. Tim Anderson reports as experts debate the future of digital marketing and how firms can maximise its use