Hyperdrive experience provides a new benchmark of performance for hypercar buyers

  Drive a Formula E race car and taste extreme EV performance. “The Automobili Pininfarina Hyperdrive experience introduces a new dimension of performance to hypercar collectors and recognises the need to create new and different test drive experiences that allow guests to explore the technology of the future.” Automobili Pininfarina has announced its ambition to … Read more

At the wheel and beyond the supercar: McLaren x Belstaff create unique capsule of timeless classics for men and women

  Take a look at the first collaboration between the creator of luxury, high-performance sportscars and supercars and the iconic British clothing brand. The collection is based around a few essential classics that never go out of fashion. A collaboration between luxury automotive and fashion, this first capsule collection by McLaren Automotive and Belstaff incorporates … Read more

Bentley is exploring the future of British luxury in the year 2050

Bentley and the Royal College of Art (RCA) announced details of a design collaboration aimed at exploring the future of British luxury in the automotive sector.   Bentley has always been a leader in luxury. The British luxury manufacturer is looking for ideas and concepts that could potentially lead them in new and interesting directions. … Read more

Third generation of the peerless Continental GT: the definitive luxury Grand Tourer

The new Continental GT is making its global debut at the IAA Frankfurt Motor Show between 12 and 24 September, 2017. The luxury automotive brand has been at the forefront of luxury Grand Touring for nearly one hundred years. The new, third-generation Continental GT is the pinnacle of Bentley’s design. At the heart of the … Read more

Polo and Advertising

“It Pays To Advertise” the slogan goes. Why? Because advertising sells. In a big way. So much so that, in the year 2011, thirty-six companies in the USA alone spent at least $ 1 Billion on their advertising budget. Advertising serves two major purposes. First, it allows the public to know that a product or … Read more

Green Luxury Cars to Watch for in 2014

For the past few years, Tesla was the undisputed king of the green luxury car segment. However, in 2014 the green car is throwing away its frumpy image, and you can now choose from a wide range of sleek, sporty hybrids and fully electric vehicles. Although you’ll pay for the privilege, the following luxury cars … Read more