$90 for a bottle of melted iceberg? Inside the world of luxury water
People pay top dollar for ‘premium’ brands indistinguishable in blind taste tests from tap water – is it about status, wellness or something more fundamental?
Posts Tagged 'luxury water'
Turning water into wine: how did simple H2O become a luxury commodity?
From crystal infusions to water sommeliers and even bottling the frequency of rainbows, the top end of town has well and truly cashed in on the world’s most vital resource
‘Luxury water’ for £80 a bottle? It’s ignorant, insensitive and irresponsible
Limited edition water harvested from melting polar icebergs, is now on sale at Harrods. It’s just another ugly indicator of our world’s many inequalities
Drink Me. I’m precious: Water from the Ice Age
Gold Energy – water from the Ice Age. As well as showcasing some of the most spectacular supercars on the
Pursuit of purity in design: evian by ELLIE SAAB
This year, ELLIE SAAB and evian Natural Spring Water unite with the common theme of purity. The partnership between evian
Fine dining: The world’s first sommelier-crafted water
Martin Riese, the world-renowned water sommelier, led a taste design team to create Beverly Hills 9OH2O, the world’s first sommelier-crafted