Beauty and the bloke: why more men are wearing makeup
Foundation, concealer, a little eyeliner… More and more men now put on makeup on a daily basis. Priya Elan meets the influencers behind the trend – and has a makeover himself
Foundation, concealer, a little eyeliner… More and more men now put on makeup on a daily basis. Priya Elan meets the influencers behind the trend – and has a makeover himself
Men now spend millions on grooming products – but why are they putting their faith in pills and potions?
Tom Ford and Chanel have launched male cosmetics, and foundation is the norm on TV shows from Love Island to Bodyguard. But does a bit of eyeliner work for everyone? One writer put it to the test…
With 12 new salons opening each week, competition in the beauty industry is hotting up, but is there still enough business to go around?
More and more men are opting for blow-dries, manicures and waxing. And, with beards on the way out, next year will be all about the clean shave