Max Mara rewrites Greek myths at Milan fashion week
Classics were given a feminist twist in a show that also put outerwear centre stage
Posts Tagged 'Max Mara'
The end of cleavage: how sexy clothes lost their allure
Milan fashion week is known for seduction and glamour, but even the home of molto sexy dressing is dialling things down. What’s behind the big cover up?
Max Mara’s Milan show puts strong femininity centre stage
The Italian label uses punk references, a pink and black colour scheme and a diverse cast of models to showcase a confident, classic collection
Timeless is now: charismatic Amy Adams inspires Max Mara’s “A” Bag Limited Edition
Italian leather and skilled craftsmanship give life to the new “A” Bag. Luxury Italian fashion house Max Mara introduced the “A”
Milan fashion week sees brands offer a more restrained glamour
Max Mara presents practical style as fashion houses react to falling sales at labels such as Gucci and Prada, reflecting a shift in tastes away from obvious bling
Luxury brands: higher standards or just a higher mark-up?
Research challenges assumption that there is a link between the cost of clothing and the way it is produced, explains Tansy Hoskins