There’s no place like home: Frenesia Baguette and Fendi Spring-Summer 2021 reflections in Milan

 

A sense of quiet beauty and serenity inspired by Silvia Venturini Fendi’s profoundly personal reflection on the current mood and moment permeated the Fendi SS21 collection.

 

Rigorous silhouettes, bright tones, and retro details demonstrate Fendi’s signature penchant for unexpected contrasts. Crisp cotton and lightweight linen are elevated into a whole new realm of luxury in the Fendi SS 2021 collection. ​

On 23 September, Fendi was the first luxury Maison to organize a physical show during Milan Fashion Week, unveiling both its Women’s and Men’s collections for Spring-Summer 2021. In the intimate ambiance of its Milan showroom, with members of the very small audience seated a meter apart, the Rome-based Maison revealed Silvia Venturini Fendi’s latest designs in an airy, paired-down scenography.

The audience – in person or online – watched as, between light curtains billowing in a gentle breeze, looks for both men and women played on a subtle palette of white, beige, black and pastel tones, highlighted with sky blue and cardinal red. For Silvia Venturini Fendi, the collection conjured a patchwork of memories of time spent quietly at home with family. Thus, the shadow cast by a window when one is inside looking out was printed on garments in a game of transparency and texture.

From tailoring to leatherwork heritage, the Fendi Spring Summer 2021 collection showcased Italy’s enduring traditions and techniques – many of them passed down through generations of artisans.​

For accessories, the “hand-in-hand” Baguette project celebrated the collaboration between Silvia Venturini Fendi and artisans from the Abruzzo and Marche regions, famous for their mastery of intricate, traditional techniques with lace and wickerwork.

Fendi Frenesia Baguette 

The Fendi Frenesia Baguette range is brought to life through the exclusive leather-scenting technique, created by the Maison Francis Kurkdjian and Silvia Venturini Fendi, and the accompanying 5 ml vial of perfume to intensify the fragrance or extend its lifespan for up to four years. The first scented Fendi baguette bag was launched last year. FendiFrenesia Baguette is much more than an accessory: it has grown into an immersive experience that explores the senses of touch, sight, and smell.