Assouline’s New Candles by Perfumer Jérôme Epinette Take You On An Olfactory Journey Across The Globe
Assouline’s debut candle collection includes six sophisticated scents.; @Assouline
Assouline’s New Candle Collection Inspired by Their Travel Books: A Journey of Scent
Assouline, the luxury publishing house known for its iconic travel books, has recently diversified its portfolio by introducing a new collection of scented candles. The candles were inspired by Assouline’s best-selling Travel Series titles and created exclusively for Assouline by renowned perfumer Jérôme Epinette. The collection includes six sophisticated scents, each capturing the essence of a different destination from around the globe, from the serenity of a tropical getaway to an adventurous day on the open water.
The Assouline family reflected on their memories and personal associations with each of the destinations, resulting in unique yet coordinated fragrances that tell a deeper story of each getaway. The scents range from the magically seductive fragrance of cyclamen in Mykonos to the beaming blend of lemon, bergamot and green apple in Ibiza.
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The branding of the collection is also playful, with vibrant colors and foil stamping inspired by the series’ book covers. Each box matches the palettes and individualized symbols specific to the series. The candles, featuring the motif of each destination, are housed in a ceramic beige-tinted vessel that seamlessly blends with any style of interior and acts as a perfect addition to one’s library, pairing elegantly with Assouline titles.
Assouline’s new candle collection is not just a diversification of their portfolio, but also a natural extension of their brand. The candles add a whiff of travel to your home and take you on an inspiring journey, creating a multisensory experience that complements the visual and textual experience of their books. The collection’s unique scents also make it difficult to choose a favorite, making it a must-have for scent aficionados and travel enthusiasts alike.
In conclusion, Assouline’s new candle collection inspired by their unique travel books is a journey of scent that adds another dimension to their brand. It is a perfect addition to any home or library, providing a multisensory experience that complements their visual and textual experience. The collection’s success is expected to be significant, as it appeals to a wider audience while staying true to the brand’s values of luxury and sophistication.
@Assouline
@Assouline
@Assouline
