Sergio Rossi, the iconic Italian luxury footwear brand, has announced a sensational new appointment: Paul Andrew is stepping into the role of Creative Director. This exciting move by Lanvin Group promises to usher in a dazzling new era for Sergio Rossi, blending timeless craftsmanship with cutting-edge innovation.
@Sergio Rossi Creative Director – Paul Andrew/ @SERGIO ROSSI APPOINTS PAUL ANDREW CREATIVE DIRECTOR
A Maestro of Modern Design
Paul Andrew is no stranger to the fashion elite. With a glittering career spanning prestigious houses like Donna Karan, Calvin Klein, Narciso Rodriguez, and the legendary Alexander McQueen, Andrew has honed an aesthetic that is both daring and pragmatic. His journey from launching his own women’s footwear line in 2013 to becoming the first shoe designer to win the CFDA/Vogue Fashion Fund is nothing short of meteoric.
At Salvatore Ferragamo, Andrew’s talent shone brightly, leading to his eventual role as Creative Director for all product categories—a first since Salvatore Ferragamo himself. His designs balance meticulous handmade craftsmanship with the latest in material and technological innovations, a blend that has garnered both critical acclaim and commercial success worldwide.
A Perfect Match
Sergio Rossi, known for its seven decades of unmatched craftsmanship, is a revered name in luxury footwear. As Zhen Huang, Chairman of Lanvin Group, eloquently puts it, “Sergio Rossi is a treasured member of our family, merging tradition with innovation. With Paul Andrew at the helm, we are thrilled for the brand’s ongoing evolution and prosperity.”
Echoing this sentiment, Eric Chan, CEO of Lanvin Group, highlights Andrew’s creative prowess and forward-thinking approach. “Paul is set to lead Sergio Rossi into a new era of success. This new direction aligns seamlessly with our mission to uphold its rich heritage while catering to the evolving tastes of our clientele.”
A Visionary Path Ahead
Paul Andrew himself is equally enthusiastic about this new chapter. “I am honoured and delighted to join Sergio Rossi as Creative Director, a world-renowned house of shoemaking whose roots and legacy speak to the lasting power of Italian savoir-faire. I look forward to building upon Sergio’s own unique spirit of innovation and high craft as we propose a bright new vision for the brand today,” Andrew shares.
Under Andrew’s direction, we can expect Sergio Rossi to push the boundaries of luxury footwear. His knack for balancing tradition with modernity is set to breathe fresh life into the brand, ensuring each collection is a masterclass in style and sophistication.
What to Expect
With Andrew’s appointment, the fashion world eagerly anticipates a series of collections that will undoubtedly be show-stoppers. From exquisitely crafted stilettos to impeccably designed men’s loafers, Sergio Rossi’s future collections promise to be a perfect blend of elegance and innovation.
Andrew’s influence will likely introduce bold new designs, unexpected material combinations, and technological advancements in shoemaking—all while honouring the brand’s storied heritage. This fusion of past and future is poised to captivate the modern fashionista’s heart, offering footwear that is both a style statement and a testament to unparalleled craftsmanship.
