As part of an attempt to tackle upscale competitors such as Crowne Plaza, Westin will make over gyms and fitness centers at all of its 186 properties this year.
As part of the scheme, Westin will become the first hotel chain to use ActiViva lighting, fluorescent tube designed by lighting giant Philips which contains a high percentage of blue light and is claimed to result in an increase of performance of ten percent or more.
For many travelers, a good gym is an essential part of the hotel experience — although as mobile technology becomes more popular, it seems guests are increasingly concerned with other amenities.
A study of travelers commissioned by TripAdvisor US and quoted by AFP suggests that by far the majority consider wifi and internet access the most important amenity, citing it as more important than breakfast, loyalty points or a restaurant.
For those who prefer to work out in privacy or at their own convenience, Westin offers the special option of booking a guest room equipped with a treadmill, a stationary bike, dumbbells, fitness DVDs, resistance bands and stability balls. Westin will make sure you have bottled water, plenty of towels and whatever else you need for a fulfilling workout.
