The way is the goal: driving experience meeting the highest expectations
High-grade vehicle concept on a modern, maritime theme
With the Mercedes-Benz Viano Vision Pearl showcar, presented at this year’s International Motor Show (IAA) in September, Mercedes-Benz demonstrates what is possible in the van sector. A full leather interior in white/grey, wood floor, brushed aluminium trim, chromatically tinting windows and the Bang & Olufsen high-end sound system “BeoSound Viano” make a journey in the Viano Vision Pearl a memorable experience for up to six occupants.
Viano Vision Pearl’s design concept takes its inspiration from that of modern sporting yachts, with the theme of travel as an experience. The onboard W-LAN connectivity caters for the needs of modern, mobile individuals. For ther exterior design, Mercedes-Benz has for the first time in the van sector used the paint finish “magno pearl grey”, a matt, pebble-grey colour. The stylistically revised front end of the Viano with its integrated LED daytime running lamps gives the van a more sporty, powerful appearance.
Mobility is nowadays more experience-oriented. Most people no longer travel somewhere just to relax and enjoy themselves. Car or motorcycle tours, cruises, sailing trips or trekking tours – the travelling time itself becomes part of the experience.
Mercedes-Benz reflects this trend with the Viano Vision Pearl. “We want to show what can be done with the Viano. The Viano Vision Pearl is not merely a functional van, but also a stylishly designed living space,” says Volker Mornhinweg, Head of Mercedes-Benz Vans.
“We have created a vehicle which combines generous spaciousness with an impressive design. Anybody who attaches importance to stress-free and at the same time stylish travel will find that the Viano Vision Pearl is the ideal companion. The interior design and technical features make the Viano Vision Pearl the S-Class among vans.”
